Your marketing package contains the following information and materials:

A 15 page business plan-executive summary

A start-up task list, timetable, estimated expense and resources for:

• Site selection
• Lease negotiation
• Permits, codes etc.
• Site renovation and set up
• Staff hiring and administration
• Equipment and supplies needed
• Insurance
• Club Management Software
• Music and cue tapes
• Bottled water
• Club Merchandise

A sales and marketing plan, with materials, covering an 4-week period leading up to your grand opening. Our marketing starter kit includes pre-printed, professional quality materials ready to use for your grand opening:

• Newspaper ads
• Trifold brochure
• Flyers
• Store displays
• Inside/outside signage artwork
• Door hangers
• Stationery and business cards
• Wall charts
• Press releases

Grand Opening event-action plan

• To do list
• Pre-selling
• Day of event

Quarterly Marketing materials

• Planning calendar
• Camera-ready artwork for advertising
• In-store promotions and materials
• Press releases-one for each month
• Special events-ideas and materials

Owner's website - private site for franchise owners. Information and materials distributed on a continual basis.

• corporate communication
• contact list
• what's new
• quarterly marketing materials
• Archive of ads and flyers
• Prospect pipeline (see who has inquired about available territories)
• Owners bulletin board
• Annual convention news

Slim and Tone members newsletter - monthly publication professionally created for you to distribute to your club members and guests. Content organized by our three point approach to wellness: Move More, Eat Right and Celebrate Life.

Slim and Tone Cable Advertising - 30 second spot is available for your use.
View a sample cable ad ( 'Right Click', 'save Target as' Then run from where ever you saved it on your PC.)

Operating Forms and Manuals