About Us
We have the expertise in marketing and experience in running women's-only fitness clubs to help you realize your goals and entrepreneurial ambitions
 
 

Betsy Ludlow

Betsy Ludlow is the founder of Slim and Tone. She is a twenty-five year marketing veteran and previous owner of three Slim and Tone locations in eastern Pennsylvania.

Prior to her launch into the fitness industry, Betsy spent eighteen years with American Express in New York, most recently as senior vice president of marketing for the corporate services division. Betsy directed all strategic planning, product development, advertising, promotion and sales support for the American Express Corporate Card, American Express Business Travel and American Express Purchasing Card. During her career at Amex, she held positions throughout the company including the consumer card and investment divisions.

Betsy received her Masters of Business Administration from The Wharton School, University of Pennsylvania. Before business school, she held brand management positions with Nestle and Nabisco.

How did I get involved in the fitness industry?

Richard Ludlow

Richard Ludlow is Co-Founder and Vice President.

Prior to his involvement with Slim and Tone, he was a co-founder and treasurer of Fotobug, Inc., an internet start-up company. He has been self-employed for 12 years and previously ran Newland Conveyors Inc. a materials handling company catering to Fortune 500 companies.

He received his Masters of Business from the London Business School and worked for UBS Securities Inc. in New York as Vice President - Investment Banking.

    Anne Hess

Anne Hess - Director Fitness

Is an accomplished fitness professional in the corporate health and fitness arena with over 15 years experience. Prior work experince includes, Pfizer Inc, Luthercare and Pittsburgh Corporate Health. Her achievements include the prestigeous P.A.T.C.H. award, the Wellness Council of America "Well WorkPlace" Gold Award, and she earned the Office of Personal Directors Award for Outstanding Federal Health and Fitness Programs.